Lesson 1

What an MVP Actually Is

Lesson Objective

Understand that an MVP is the smallest product that solves the core problem, not just a 'cheap' version.

Definition

MVP stands for Minimum Viable Product. It is the smallest useful version of a product that allows you to collect the maximum amount of validated learning about customers with the least effort.

The smallest product that solves the core problem.

The MVP Must:

Solve one specific problem, serve one user group, and contain only minimal features required to achieve the core action.

Exercise: Define Your MVP

Describe your MVP in one sentence focus on the core problem it solves.